The Bersano Museums are an authentic bulwark in defence of the rural culture of Piedmont, Bersano’s act of love towards the largest wine-growing land in the world: Piedmont.
Visiting the Bersano Museums is like taking an amazing journey through the daily and material history of those who have experienced wine and the countryside, discovering a universe in which age-old traditions have inspired miraculous technical evolutions. It is like diving into a long gone past that still has plenty to teach us to this day.
«From personal experience, I was worried that everything the peasants had created to work the land, to live, to hope, was fast disappearing».
Conceived in 1950 and built in 1961, Museo delle Contadinerie was expanded by Arturo Bersano throughout his life. It is one of Italy’s most important museums of its kind, collecting unique pieces such as majestic screw presses from the 1700s.
When the Langhe-Roero and Monferrato areas were named World Heritage Sites, the uniqueness and rarity of the Museum’s artefacts also earned it a place on the list of UNESCO protected sites.
Wine-related print collection
Preserved in the art nouveau building that was once the home of the Bersano family, the Raccolta delle Stampe Enoiche was established about a decade after the Museo delle Contadinerie, in 1970. It collects over four centuries of prints, drawings, paintings, engravings and rare books related to the world of wine.
More than a museum, this is an out-and-out House of Wonders, in which visitors will lose themselves among thousands of books, objects and unique documents bearing witness to how the culture of wine crosses every genre: from poetry to advertising graphics, and from publishing to design
The first Arturo barrel